Maries Market Reserve Campaign
My Role: Art direction, including all asset design, from start to finish.
The Project:
Maries was launching a new sub-brand of low calorie, low price point, (actually delicious) salad dressings and we were tasked with selling them to millennial women who value eating healthy, but also prefer for their food to actually taste good. What a novel idea.
The Solution:
This campaign is all about turning the little wins, like choosing to eat a salad for lunch, into big ones. We recognize that eating a good salad won’t change someone’s life, but it might make their day just a little bit better. Have A Great Salad Day.
